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20
JAN

DIY Natural Cleaner

Filed Under: Green Living,Natural Cleaning Aids at 12:01 pm | By: Jessica Justh, Senior Editor
Cleaning.

Store bought tile cleaners are loaded with dozens of contaminants many of which have been linked to cancer as well as fertility issues and hormone disruptors. Research done in 2009 detected formaldehyde, toluene, and benzene, compounds usual found in gasoline, also in a popular cleaner (were not going to name names). Well we’ve got the perfect tile cleaner for you! It’s great for kitchen back splashes, tile floors and bathroom tiles. It’s time to start cleaning greener and we can help!

INGREDIENTS                                                                                                      
1 cup baking soda

¼ cup Dr Bronners

5 drops of tea tree oil

5 drops of lemon essential oil

DIRECTIONS

In a medium sized bowl whisk together baking soda dish soap until a creamy consistency is formed. Add essential oils and scoop onto a sponge and scrub away.




19
DEC

New Brands Showcase: EcoSouLife

Filed Under: Environment,Green Living,Home at 11:00 pm | By: Mauricio Matusiak, Senior Editor
Lucky Vitamin is introducing an eco-friend line of products to our customers: EcoSouLife.

EcoSouLife manufactures environmentally friendly apparel, accessories, and tableware made from plant based sources and recycled materials. The sustainably modern designs are all biodegradable or biodisposable, replacing everyday harmful plastics and melamines with guilt-free and affordable alternatives.

All EcoSouLife products are non-GMO and available with accessible prices. The company ensures that designs are modern, unique, and functional. Convenient and easy-to-use, EcoSouLife products are the perfect fit for busy lifestyles, whilst ensuring the health of our planet and the people we love.

EcoSouLife is an award winning Australian brand that aims to inspire an ever-growing environmentally conscious global network. The company is fully dedicated to changing consumer habits by offering eco-friendly, biodegradable tableware, and specifically aim to educate the next generation, hoping to create a society of environmentally aware adults who understand the part they take in guaranteeing a cleaner environment.

EcoSouLife products are made from the latest natural fibers and sustainable materials. With a range of rice husk, corn starch, and sugarcane, these products are safer for you and safer for the planet. With clever processing methods, EcoSouLife transforms these vegetable based waste products into everyday table, lifestyle and outdoor ranges as an alternative to traditional plastics. Choose from picnic and camper sets, tableware, cutlery outdoor products, cups, storage boxes, and much more.

Save even more when you shop EcoSouLife products at LuckyVitamin.com. No code needed at checkout to save an extra 15% on all items of this new brand as savings are automatically applied.




6
DEC

4 Natural Swaps For Conventional Skin Care Products

Filed Under: Beauty,Green Living,Personal Care at 10:34 pm | By: Jessica Justh, Senior Editor
moisture

 

You made the switch to organic food. You exercise daily. You even have a favorite green juice recipe. Now it’s time to graduate to the next level of green living.

Take the plunge by giving your vanity and medicine chest a complete overhaul, swapping out conventional skin care products for these eco-friendly alternatives.

Body Lotion – Light, unscented, this natural body lotion is packed with rich botanical emollients to soothe and soften even very sensitive skin while providing 100% daily hydration. It contains high quality, natural ingredients like aloe vera, green tea and chamomile extracts plus antioxidants to nourish and replenish skin on contact.

Hand Soap – Just in time for flu season, stay clean (and green) by avoiding soaps that contain triclosan, triclocarban or fragrance.  This hand soap uses high quality ingredients such as olive oil, aloe vera and vitamins a and e to hydrate and replenish precious lost moisture with every application.

Face Lotion –As of today, not one study proves that repeated and prolonged use of parabens is safe. This low-cost synthetic preservative is so prevalent in popular face lotion brands that it’s hard to avoid – unless you know where to go for a safer alternative. One of our paraben-free faves contains fruit stem cell complex, resveratrol CoQ10 and super antioxidants that boost dermal vitality and ultra-sheer SPF 18 to provide daily protection from the sun’s rays and the effects of aging.

Body Wash – Most body washes contain synthetic compounds. such as parabens, sulfates and triclosan, that multiple studies have been linked to cancer. If you find any of them lurking in your favorite product’s ingredients we recommend switching to this safer alternative. This wash is non-gmo, contains no parabens, lauryl/lauretha sulfate, propylene glycol, polysorbates, phthalates, synthetic fragrances, artificial colors, dyes or any other unidentifiable junk that you would never want to apply to your skin. It’s pure and simple stuff, as your soap should be!

 




29
NOV

New Brands Showcase: Repurpose

Filed Under: Environment,Green Living,Home at 7:00 pm | By: Mauricio Matusiak, Senior Editor
Lucky Vitamin is proud to introduce a line of sustainable tableware that looks out for the health of you, your family, and the planet: Repurpose.

Repurpose offers an entire line of eco-friendly products exclusively from plants and are on a mission to reduce the amount of plastics in our environment. Single use plastics are not sustainable and Repurpose believes we can positively impact the environment by changing everyday behavior.

Less than 10% of single use plastic is recycled in the United States. These products are designed to be thrown away but unfortunately are made of a finite resource: petroleum. Nearly every piece of plastic ever made still exist today and about 8% of the world’s oil supply is used to make single plastics.

These alarming numbers are just the tip of the iceberg as waste is by far the biggest issue. The North Pacific gyre off the coast of California is home to the great Pacific garbage patch, the largest ocean garbage site in the world. In order to give you a better idea, the floating mass of plastic found in these waters is twice the size of Texas, with plastic pieces outnumbering sea life by a measure of 6 to 1.

Repurpose creates products that are made from only plants, which are annually renewable resources. The company compostable are currently produced from the annually renewable resource corn (maize), the lowest cost and most widely available fermentable sugar in the world as well as sugar cane and bamboo. Repurpose products fit into any waste management system including traditional landfills.

Save even more when you shop Repurpose products at LuckyVitamin.com. No code needed at checkout to save an extra 15% on all items of this new brand as savings are automatically applied.




23
NOV

Lucky Vitamin Presents: Notagmo

Filed Under: Aromatherapy,Green Living at 11:00 pm | By: Mauricio Matusiak, Senior Editor
Lucky Vitamin is proud to present a top-quality brand of aromatherapy products to our customers: Notagmo.

Notagmo offers a unique line of Non-GMO Project Verified aromatherapy products designed and manufactured for a better state of mind. The company believes that nature should be kept pure and is fully committed to sustainability. Not only are all products made with sustainable plants, but all the internal operations are 100% paperless for reduced environmental impact. Plus, Notagmo is fully Good Manufacturing Practice (GMP) compliant.

Aromatherapy has been around for centuries and is a fascinating alternative medicine that involves the use of plant materials, known as essential oils, which can be aromatically inhaled by patients of a wide variety of health conditions. Aromas are powerful and some of aromatherapy health benefits include its ability to reduce anxiety, ease depression, boost energy levels, induce sleep, minimize headaches, boost cognitive performance, strengthen the immune system, reduce pain, improve digestion, and increase circulation.

Notagmo products are made of 100% pure essential oils, one of the few Non-GMO Project Verified product lines for 100% pure essential oils. By using Non-GMO Project Verified essential oils you are using a product that was made the way nature intended. The Non-GMO Project is a non-profit organization committed to preserving and building the non-GMO product supply chain, educating consumers, and providing verified non-GMO choices. They believe that everyone deserves an informed choice about whether or not to consume genetically modified organisms.

Family owned and operated by three generations of the same family, Notagmo is 100% committed to manufacturing only premium, Non-GMO Projected Verified aromatherapy products. Click here to shop Notagmo product at LuckyVitamin.com.




14
NOV

Uses for Cinnamon Essential Oil

Filed Under: Aromatherapy,Green Living,Health Foods at 9:03 pm | By: Jessica Justh, Senior Editor
cinnamonoil

Most of us know cinnamon best as the star ingredient for so many of our most beloved breakfasts and baked goods. From french toast to coffee cake to snickerdoodles, none of them would be possible without the familiar cinnamon stick.

But what about cinnamon oil? Yes, there is such a thing!

Cinnamon oil has been used around the globe to treat numerous medical issues — everything from diabetes to immune support. Cinnamon has antifungal, antibacterial, antiviral and antiseptic properties and is versatile enough to be ingested (yum!) or applied topically.

Diabetes – If you know someone with high blood sugar levels, then we definitely recommend cinnamon. Researchers at the Department of Agriculture’s Human Nutrition Research Center found that cinnamon has a polyphenol compound called MHCP which synergizes with insulin to help those suffering with type 2 diabetes.

Bad Breath – Instead of masking bad breath with one of the many offshoots of the mint family tree, try using cinnamon. Why? Because cinnamon’s properties don’t just hide olor-causing bacteria lurking in your month, it kills it. Try making your own mouthwash using one cup of water and one teaspoon of cinnamon, baking soda and honey. Add the juice of two lemons and store in a mason jar. Way better than the scary “antiseptic”, mouth-burning blue stuff.

Digestion – Cinnamon can eliminate excess gas from the intestines and creates a more alkaline environment in your digestive organs making it a great natural remedy for an upset stomach or morning sickness.

Room Freshener – The aroma of cinnamon ignites nostalgic thoughts of home-baked goods, fall and warmth. Now is the time to fill your home with these scents. Try a lovely room diffuser or candle.

Mosquito Repellent – We all know bug spray is loaded with toxic chemicals. Deter those skeeters the natural way withcinnamon. According to the Journal of Agricultural and Food Chemistry, cinnamon is a great source of cinnamaldehyde, which contains an active compound that kills mosquitos dead.

If you are interested in learning more about aromatherapy try blending several healing oils to create your very own scent and enhance their effectiveness. Some of our favorite blending oils with cinnamon are lavender, lemon, rosemary and geranium. Remember to always use a carrier oil when blending and do a test spot to ensure you do not have an allergic reaction.




27
OCT

New Brands Showcase: La Colombe

Filed Under: Green Living,Health Foods at 11:00 pm | By: Mauricio Matusiak, Senior Editor
Lucky Vitamin is happy to introduce a premium coffee brand to our customers: La Colombe.

La Colombe offers a superior line of products which was created and developed to improve the coffee experience for Americans. By sourcing and roasting with care, and borrowing on ancient and modern coffee traditions from around the world, La Colombe brings more than 20 years of hard work and innovation into delicious products that can be shared in cafes and homes across the country.

La Colombe is fully committed to the wellbeing of coffee-growing communities and are keenly aware of where its coffee comes from, how it was grown, and, most importantly, the needs of the people involved in the coffee’s journey from seed to cup. The company strives to implement the best business practices to increase that wellbeing.

Additionally, La Colombe is one of the early pioneers of direct trade as well as proactive, long-term relationships with small-holder farms and socially responsible coffee-growing associations. The company believes that the quality of coffee starts with the quality of these relationships and by working directly with farmers to create mutually beneficial partnerships, La Colombe can increase transparency in the supply chain, guide farming practices to yield better and better beans, and support the livelihoods of coffee-producing communities.

You can save even more when you shop La Colombe products at LuckyVitamin.com. Just enter promo code OCT16NEW16 at checkout to save an extra 15% on all items of this new brand.




23
OCT

New Brand Showcase: Good Boy Organics

Filed Under: Green Living,Health Foods at 7:00 am | By: Mauricio Matusiak, Senior Editor
Lucky Vitamin is proud to present a new brand of health food products to our customers: Good Boy Organics.

Good Boy Organics provides healthy products created by biodynamic farming practices and verified by the Non-GMO project. Founded in 2012 by the nice people of Integrated Organics Company (IOCO) and Integrated Global Organics (IGLO), the company is fully committed to discover the best organic products and distribute them all over the US, bringing awesome organic goodness to shelves near you.

Good Boy Organics relies on strong relationships with the best producers and processors across the globe to streamline supply channels and provide the greatest quality, competitively priced, certified organic products to you and your family.

Conventional agriculture uses high levels of synthetic fertilizers and chemical pesticides that are harmful for people and their environment but Good Boy Organics creates tomato puree sauces that are grown in harmony with the Earth on Demeter certified Biodynamic farms. All tomatoes are harvested at the peak of ripeness and jarred within six hours of picking, using minimal ingredients and processing to yield fresh, flavorful and sustainable sauces. Biodynamic farming is a holistic agricultural system that creates vibrant, diverse and self-sustaining ecosystems, resulting in top soil fertility and producing delicious organic tomatoes.

You can save even more when you shop Good Boy Organics products at Lucky Vitamin.com. Just enter promo-code OCT16NEW16 at checkout to save an extra 15% on all items of this new brand. But hurry, offer expires 10/31/2016.




3
OCT

10 Ways To Use Apple Cider Vinegar

  1. Health Tonic –Add two tablespoons of ACV and lemon juice with one tablespoon of raw honey to eight ounces of green tea. Drink daily for overall good health.
  2. Hair Rinse – Combine ½ cup of water with ½ cup ACV and add 3-5 drops of tea tree oil. Store in a spray bottle and use three times a week to replace your conditioner. You won’t believe your hair’s new, natural shine. Oh, and we promise it won’t smell like vinegar!
  3. Facial Toner – Fight acne and clear blackheads with a simple recipe consisting of one cup of witch hazel, one tablespoon ACV add five drops of lavender essential oil. Combine all ingredients, store in a sterile bottle and you’re good to go.
  4. Garden – Combine one part ACV to eight parts water in a spray bottle to form a potent, yet non-toxic, garden weed killer.
  5. Produce Wash – For a simple fruit and veggie wash combine two tablespoons of ACV with two tablespoons of lemon juice and one tablespoon of baking soda. So simple, so effective.
  6. Immunity Booster – Add one tablespoon of ACV to one teaspoon of honey, ¼ teaspoon of cinnamon and one cup of warm water for an immunity-boosting cold season cider. Drink it as soon as you feel a sore throat coming on, three times daily.
  7. Salad dressing – Combine two tablespoons of ACV with a half cup of olive oil and one cup of apple cider. Whisk together and add salt, pepper and two tablespoons of honey for a refreshing, autumnal vinaigrette. Keep in a mason jar for several days.
  8. Sunburn – Heal a sunburn and avoid nasty blisters by pouring some ACV on a damp wash cloth and applying to the affected areas for 3-5 minutes. Let the mixture complete dry and follow that up with a light application of coconut oil. The ACV helps dull the burn while the coconut oil hydrates the skin.
  9. Detox bath– Add one cup of Epsom salt and one cup of ACV for a relaxing and restorative soak.
  10. Wart Remover – Put ACV on a cotton ball and cover with a Band-Aid. Repeat every day for a week and save yourself a trip to the dermatologist.




15
SEP

4 Yoga Poses for Workout Recovery

Filed Under: Exercise and Fitness,General Wellness & Wellbeing,Green Living at 1:46 pm | By: Jessica Justh, Senior Editor
yogaworkoutrecover

Stretching after a workout is vital to improving flexibility and especially in preventing injury. You put in all that hard work at the gym, so don’t blow it by not cooling down the right way. Help your body recover with these perfect workout-ending yoga poses.

Kneeling Crescent Lunge, or Anjaneyasana, is perfect for those with tight, closed hips (hello, anyone who sits at a desk all day).

TIP! Make sure your front knee does not extend forward over your toes.

Cobra, or Bhujangasana, is a great stretch for the abs and shoulders. This back-bending pose helps to open the chest and is good for building strength in the back.

TIP! Remember to keep your hips on the mat and your shoulders away from your ears.

Bridge Pose, also known as Setu Bandha Sarvangasana, opens your chest, shoulders, spine, and hip flexors. Marathon runners, take note, this pose helps alleviate some of the painful side effects of heavy marathon training, such as loosening up your hips.

TIP! For assistance with this pose, use a block under your lower back.

Childs Pose, in Sanskrit called Balasana, is a resting posture that stretches and opens the back to prevent tightness. Rest on your mat, with your arms by your sides and take long, deep breaths. You can hold this pose for 3 breaths or for a few minutes.

TIP! Increase the stretch by reaching your arms forward.




6
SEP

Reasons to Switch to Natural Toothpaste

Filed Under: Green Living,Personal Care at 7:00 am | By: Mauricio Matusiak, Senior Editor
People continue a good trend of switching to natural products. Every day, more and more people realize the issues caused by dangerous ingredients in food and personal care products and are switching over to more natural options. It’s no different with toothpaste and you don’t need a lot of reasons to make a switch to natural toothpaste.

First, as a healthier alternative to chemical-filled toothpaste, natural products contain little to none ingredients that can harm you and your family. Sodium lauryl sulfate is used in toothpaste products as a thickener as well as to help create that nice lathery soap you get in your mouth. Unfortunately, this chemical has been linked to a number of different health dangers such as skin and eye irritation. It can also alter the structure of the skin which may mean more toxins are able to absorb into your body. In addition, most conventional toothpastes have glycerin, a pretty controversial ingredient as it provides no health benefits but it’s used in toothpaste to improve the texture of the paste.

Second, natural toothpaste products contain natural antibacterial ingredients to help eliminate bacteria and keep your mouth healthy. However, one common ingredient in many products is not really necessary on your toothpaste: fluoride. We have all heard that fluoride is essential for dental health but, in fact, fluoride is toxic in high doses and may not help your teeth at all. Most people get enough fluoride from city-treated drinking water to fight cavities. You can find several flouride-free natural toothpastes.

Lastly, conventional toothpaste products are more likely to increase sensitivity in your mouth. A good number of regular products are known to irritate and burn the mouth. On the other hand, natural toothpaste contains mild ingredients known to decrease sensitivity and make brushing less painful.




8
AUG

The Benefits of DIY

Filed Under: Announcements & News,General Wellness & Wellbeing,Green Living at 8:00 am | By: Jessica Justh, Senior Editor
diy2Know Your Ingredients – Health junkies read labels in the same way that lit fans devour classic novels. By doing your own research you know EXACTLY what is in a product to make sure that every ingredient is clean and pronounceable — no Googling required. All that’s left to do is relax and enjoy a lavender Epsom salt soak (that you made yourself, obviously.)

Save Money – This is a no-brainer. In almost all cases, making your own products (think household cleaners, soy candles, dryer balls, etc.) is a lot cheaper than buying someone else’s. Plus, mastering a skill – like brewing your own kombucha — may even lead to a new source of revenue if you’re willing to hone your craft. Sell what you make or teach classes on how to be as awesome as you are!

Gratitude – There’s nothing like the satisfaction of making something out of scratch with your own two hands. Putting in all that time and effort fosters a greater feeling of fulfillment knowing that it was YOU who crafted something out of nothing. That feeling you get when the first tomato of the season begins to ripen on the vine? Priceless.

Hand-Ons – Instead of busying your hands texting, scrolling or swiping right, put them to good use by learning a valuable new “hands-on” skill. One of our favorites is bread baking…yum!

Brain Health – Work. Commute. Eat. TV. Bed. Repeat. Sound familiar? Break out of the classic work-week rut by feeding your brain’s thirst to learn by tackling a new project. You’re not only learning something new but you’re keeping your brain as sharp as if you drank a cup of your own cold-brewed coffee.

 




2
AUG

Pack These Cleaners For College Move-In

Filed Under: Green Living,Home,Natural Cleaning Aids at 8:00 am | By: Jessica Justh, Senior Editor
cleaning

 

Aaah, college. Where studying (wink!) all night, early morning classes and microwaved meals become part of the new normal. But one thing that doesn’t have to change is your adherence to your eco conscious lifestyle. While keeping your dorm room spic and span may not rank high on your to-do list you can still use cleaning products that are safe for you and the earth.

Air Fresheners – Don’t get a rep for having a stinky dorm room or apartment! Before you grab that aerosol can, did you know that conventional air fresheners can be endocrine disruptors and cause major health problems? Ditch them for one of our favorites, made with natural essential oils and fragrance to quickly freshen that mile-high pile of dirty laundry. The non-aerosol bottle is earth-friendly and its lavender fragrance will be sure to relax, soothe and relieve fatigue for even the most stressed out scholar.

Multi-Surface –Between studying and classes, who has time to think about cleaning solutions for all of the different surfaces in your room? Keep things simple with an easy spray-and-wipe multi-surface cleaner. This brand eradicates over 99.99% of household germs from hard, nonporous surface, including Influenza A, Salmonella and E. coli. You can use it on everything from bathroom sinks, desks, garbage cans and mini fridges.

Wipes – Don’t fall victim to the classic “we’re in the area so we’re just going to drop in for a few minutes” surprise visit from mom and dad. Use these natural wipes to give your room a polished look in mere minutes. No water, suds or rinsing required! Effortlessly wipe away dirt from your books, desk, floors and window sills with these biodegradable, durable and disposable wipes. And, because they are biodegradable, you can safely toss them without harming the environment.




1
AUG

Why Natural Make-up is the Way to Glow

Filed Under: Beauty,Green Living,Personal Care at 8:00 am | By: Jessica Justh, Senior Editor
make-up

 

 

So you buy organic food and make your own cleaning products, but what about your make-up? If you’re worried that you can’t get the same “look” with natural make-up, think again. It’s time to make the switch to “greenify” your routine. Here’s why:

The Planet – Natural make-up products are free from the harsh, artificial chemical and petroleum derivatives often found in conventional make-up which is good for your health and the planet. Not to mention, these brands are “conscious” of their consumer and therefore use locally sourced ingredients, eco-friendly packaging and donate a portion of proceeds to charities that align with green living values.

Your Health –It’s worth repeating that there are many health benefits to using natural make-up. According to the Environmental Working Group (EWG), 80 percent of all conventional beauty products may contain one or more of the two dozen impurities that are linked to cancer and other serious health concerns.

Furry Friends – We are not going to get too explicit here but more than 100 million animals are poisoned, maimed, and tortured in the US yearly in the name of animal testing.  When you buy cruelty-free you are voting with your dollar and making an impact by convincing companies to end this practice. Plus, it benefits you because cruelty-free products contain safer ingredients for your skin. Be a savvy shopper and look for the Leaping Bunny or PETA logo to ensure a product does not test on animals.

Your Skin –  Make-up composed of soothing, non-comedogenic ingredients will balance the skin rather than irritate it. Natural make-up companies use essential oils and plant extracts to create their products. These ingredients are high in antioxidants which lessen the damage caused by free radicals in the environment. Also, if you are prone to break-outs or have sensitive skin, these extracts can calm unruly skin, promote firmness, hydrate parched tissue and work wonders to improve the overall quality of your skin for that healthy glow that every girl is after.

 




18
JUL

Living Naturally With a 9-Month Old

Filed Under: Baby and Child Health,Green Living at 8:00 am | By: Jessica Justh, Senior Editor
naturalbaby

I started living a green lifestyle a little over a decade ago after both my parents were diagnosed with cancer. I started making healthy changes here and there — some seemed more than a little daunting at first — but after a while, I couldn’t help but notice that I hadn’t felt this energetic and focused in years. Once challenging tasks became a normal part of my day-to-day. As time went on I realized that there could be no turning back on my wellness journey. When I realized that even my hand soap HAD TO be organic, I knew that I was in this for life. But not just MY life…

How do you make living green and healthy part of a baby’s life, too? If you are like me and my nine-month old son Sammy, you start by adding little things to your pre-existing routine and making small, incremental changes as you begin to figure out what works and doesn’t work in your new familial arrangement. Along the way you’ll discover that you’re helping to raise a child who understands and appreciates the importance of green living and good nutrition.

Here’s a list  of some of our favorite products to get you and your little one started.

Bedding – Cotton muslin is amazing for babies. The open weave and lightweight fabric of muslin allows for enhanced airflow, reducing the risk of overheating. It’s gentle on a baby’s delicate skin yet durable enough to survive multiple washings. For the mattress pad, try this favorite made with organic cotton.

Feeding – Once solid foods are added to the mix you’re playing on a whole other, higher level. If you’re committing to using only fresh, organic fruits and vegetables I’ll be straight with you – you’re going to be putting in a lot of meal prep time so it’s important to find any product that will help extend the life of the food. These snack cups are perfect for holding the little portions and keeping baby’s meals fresh. As a natural mama, I love the fact they are made from plant-based materials.  You can stack the cubes for easy storage and make perfect portions for use on-the-go.

Teething – Oh man, this is not a fun topic, but luckily there are some natural remedies to get you and your little one sleeping through the night. I don’t know what I would do without this homeopathic remedy.  The soft tablets dissolve instantly to provide relief and comfort when you babe is cutting teeth.

Toys – In our household overstimulation is the enemy. We limit Sammy to just a few “passive” toys that encourage active engagement and experimentation, rather than toys that merely entertain through sound or light. This brand makes beautiful wooden toys using sustainable American hardwoods. Handcrafted in the USA, their line of products are earth-friendly, safe, and most importantly, fun!

Bath time – Sammy has very sensitive skin, so we must use products that are unscented. Plus, since I only use natural and organic personal care products for myself, it only makes sense to use the same for him. He uses the baby scent version of the castile soap that I use. This shampoo is my favorite because it’s free of fragrance, scent-masking agents, clear formula chemicals, Sodium Lauryl Sulfate and DEA.